Funday Ads Case Study
10x returns and
66% more efficient.
When FUNDAY partnered with Chain Social, the goal wasn’t just more sales. It was to build a paid media system that could scale reliably and stay profitable.
Within 6 months, paid became a high-return revenue engine, generating the same revenue with significantly less spend.
Fast growth. Smarter spend. Sustainable scale.
Since Start Snapshot
Immediate
Performance Lift
9.8x
ROAS
Sub-$12
CPA
Consistent
Growth
WEEKLY
Paid media quickly
shifted to a predictable,
high-return revenue
driver.
Nearly $10 back for
every $1 spent.
year on year efficiency
More output.
Less input.
Sept → Feb comparison (YoY)
39%
less ad spend
Revenue
maintained
Purchases
HELD STEADY
66%
higher ROAS
-44%
lower cost per purchase
We didn’t just scale sales.
We made every dollar work harder.
The same revenue, with significantly less budget, is the clearest
sign of a healthy, sustainable account.
HOW WE DID IT
Built for efficient
scale, not
complexity
Account consolidation for smarter spend
Beyond always-on performance, we supported brand moments that rallied the FUNDAY community.
In January, a 24-hour CFA support campaign turned what would typically be a quiet trading period into a high-impact sales day, generating $24k+ in revenue through purpose-led storytelling and rapid activation.
A true full-funnel approach
Expansion through controlled testing
Community-led moments that drive spikes
We’d love to chat.
Fill out our form to start the conversation.
Beauty / Retail / ecommerce / Fashion / Lifestyle / Health & Wellness